Who We Are: Trusted Leaders in Garment Manufacturing

Founded in 2007, Fashion Direct (HK) Ltd brings together the best of Eastern and Western business expertise. Our founders, educated and technically trained in both the UK and China, have built a solid and innovative infrastructure that blends extensive international business knowledge with a deep understanding of Asian culture. This unique combination allows us to deliver high-quality garments at competitive costs — an advantage valued by retailers and wholesalers worldwide.

Our streamlined management system empowers quick, effective decision-making at every level, ensuring efficiency, agility, and consistent performance. We are committed to meeting the needs of international businesses through competitive pricing, exceptional quality, reliable on-time delivery, and outstanding service.

At Fashion Direct, ethical manufacturing is not just a principle — it is the foundation of our operations. We value every member of our workforce and prioritize ergonomic comfort, spacious work areas, and safe, clean environments. All employees receive a fair living wage, and we actively promote their growth through continuous training and education. This dedication results in higher employee satisfaction, strong retention, and exceptional craftsmanship.

Our team is made up of skilled professionals with diverse expertise, working collaboratively to create fresh designs that reflect current trends in men’s, women’s, and children’s fashion. With a strong technical base and a commitment to responsible manufacturing, Fashion Direct delivers apparel that meets the highest standards — for our partners, our people, and the planet.